WE EMPOWER

BRANDS

NEWSROOM Etoile Group - 40 years of success

June 22, 2023

Etoile Group - 40 years of success

We are thrilled to announce a significant milestone in our company's history as we celebrate our 40th anniversary. As part of this momentous occasion, we are delighted to unveil our brand-new logo and refreshed branding, which represents our continued growth, innovation, and commitment to excellence.

The updated logo features a distinct modern serif font with stylised strokes inspired by the needle and threads of couturiers, which embodies our heritage and dedication to craftsmanship. The upward slants on the letters 'I' and 'L' signify continuous growth, reflecting our determination to embrace new opportunities and overcome challenges. The logo symbolizes our constant evolution, adaptability, and resilience, which have been instrumental in our journey of four decades.

These changes aim to create a cohesive and consistent brand experience across all touchpoints, reinforcing our commitment to delivering exceptional experiences and services to our valued customers.

This milestone is not just an opportunity to update our visual identity but also to reflect on the incredible journey we have embarked upon together. Our 40th anniversary is a testament to the hard work, dedication, and unwavering support of each and every one at Etoile Group. It's a celebration of our achievements, our shared values, and our collective vision for the future.

We express our deepest gratitude to all the employees who have contributed to the growth and success of our company. Each one of you has played a vital role in shaping our culture, serving our customers, and driving our progress. As we embrace this new chapter, let's continue to build upon our strengths and work together towards even greater achievements.

Here's to the next 40 years of success!